Discover the Power of Gratitude: Proven Techniques to Improve Your Well-being by 20% by incorporating gratitude practices into your daily life, such as keeping a gratitude journal, expressing appreciation to others, and practicing mindfulness to enhance overall psychological well-being.

Unlock a happier, healthier you. Discover the Power of Gratitude: Proven Techniques to Improve Your Well-being by 20% through simple, yet profound practices. Learn how cultivating thankfulness can transform your life.

Understanding the Science of Gratitude

Gratitude, more than just a polite expression, is a powerful emotion that can significantly impact well-being. Understanding the science behind gratitude helps to appreciate its profound effects on our mental and physical health.

The Neurological Basis of Gratitude

Gratitude activates specific regions in the brain associated with positive emotions. Research shows that regularly practicing gratitude can lead to long-term changes in these neural pathways.

Gratitude and Neurotransmitters

Studies have found that gratitude is linked to the release of neurotransmitters like dopamine and serotonin, which are responsible for feelings of happiness and contentment. By regularly acknowledging what we’re grateful for, we can boost these neurotransmitters, promoting a more positive mood.

  • Dopamine: Associated with pleasure and reward, enhancing motivation and satisfaction.
  • Serotonin: Regulates mood, promoting feelings of well-being and reducing anxiety.
  • Oxytocin: Fosters feelings of connection and trust, strengthening relationships.

Practicing gratitude can alter brain function, leading to enhanced emotional well-being and increased resilience to stress. Recognizing and appreciating the good things in life makes us more attuned to positive experiences, fostering a happier and more contented outlook.

Starting a Gratitude Journal

One of the most effective ways to cultivate gratitude is by starting and maintaining a gratitude journal. This practice involves regularly writing down things you are thankful for, which can shift your focus from negative thoughts to positive aspects of your life.

A close-up shot of a person's hands writing in a beautifully decorated journal with the words

Choosing the Right Journal

The type of journal you choose is a personal preference. Some people prefer a simple notebook, while others opt for journals with prompts and guided questions. The most important thing is to select a journal that you find appealing and easy to use.

When and What to Write

Consistency is key to experiencing the benefits of a gratitude journal. Set aside a few minutes each day to reflect on what you’re grateful for. Write about specific events, people, or things that bring you joy. Even on challenging days, try to find something positive to acknowledge.

  • Morning: Start your day by listing things you’re grateful for to set a positive tone.
  • Evening: Reflect on the day and record the moments you appreciated before going to bed.
  • Specifics: Focus on detailed aspects of your life to deepen your sense of thankfulness.

Starting a gratitude journal can be a transformative practice. By consistently acknowledging and reflecting on the positive aspects of your life, you can cultivate a more grateful attitude and experience enhanced well-being.

Expressing Gratitude to Others

Expressing gratitude to others is a powerful way to strengthen relationships and boost your own happiness. It’s not just about saying “thank you,” but about genuinely acknowledging and appreciating the people in your life.

Verbal Appreciation

Expressing gratitude verbally can be as simple as telling someone how much you appreciate their help or kindness. Be specific about what you are thankful for, and let them know the impact their actions had on you.

Written Notes of Gratitude

A handwritten thank-you note is a thoughtful and personal way to express gratitude. Take the time to write a heartfelt message that conveys your appreciation. This can be especially meaningful for those who appreciate tangible gestures.

A person handing a thank-you card to another person. The card has a simple yet elegant design, and the setting is a cozy, warmly lit room, suggesting thoughtfulness and personal connection.

  • Be Specific: Detail what you appreciate about their actions or qualities.
  • Be Genuine: Ensure your words reflect your true feelings of gratitude.
  • Be Timely: Express your gratitude as soon as possible after the act of kindness.

Expressing gratitude to others strengthens relationships and fosters a positive social environment. It can also improve your own well-being by increasing feelings of happiness and connection. Acknowledging and appreciating the contributions of others is a rewarding practice for all involved.

Mindfulness and Gratitude

Combining mindfulness with gratitude can deepen your appreciation for the present moment and enhance your overall well-being. Mindfulness involves paying attention to your thoughts and feelings without judgment, allowing you to savor the positive aspects of your life.

Mindful Gratitude Exercises

Incorporate gratitude into your daily mindfulness practice. Take a few moments each day to focus on the things you are thankful for. Pay attention to the sensations, emotions, and thoughts that arise as you reflect on these positive aspects.

Savoring Moments of Gratitude

When you experience something positive, take the time to savor the moment fully. Pay attention to the details, engage your senses, and allow yourself to feel the gratitude deeply. This can amplify the positive effects of the experience.

  • Gratitude Meditation: Focus on feelings of thankfulness during meditation to enhance positivity.
  • Daily Reflection: Take time each day to mindfully reflect on things you appreciate.
  • Sensory Awareness: Engage your senses to fully appreciate positive experiences.

Practicing mindfulness and gratitude together allows you to fully appreciate the present moment and cultivate a deeper sense of thankfulness. By focusing on the positive aspects of your life and engaging your senses, you can enhance your well-being and foster a more appreciative outlook.

Gratitude in Challenging Times

Practicing gratitude during challenging times can be particularly beneficial. It can help you maintain a positive perspective and build resilience in the face of adversity. Focusing on what you are thankful for can shift your focus away from difficulties and promote emotional well-being.

Finding Gratitude Amidst Difficulty

Even during difficult times, there are always things to be grateful for. Look for small blessings, acts of kindness, or moments of beauty that you can appreciate. Focusing on these positive aspects can provide comfort and hope.

Reframing Negative Thoughts

Gratitude can help you reframe negative thoughts by shifting your focus to positive aspects of your life. By acknowledging what you are thankful for, you can create a more balanced perspective and reduce the impact of negative emotions.

  • Identify Positives: Actively seek out good things, even in challenging situations.
  • Challenge Negativity: Use gratitude to counteract negative thinking patterns.
  • Focus on Strength: Recognize your resilience and ability to overcome difficulties.

Practicing gratitude during challenging times is a powerful tool for maintaining emotional well-being and building resilience. By focusing on the positive aspects of your life, you can reframe negative thoughts and cultivate a more hopeful outlook.

Overcoming Barriers to Gratitude

Sometimes, it can be challenging to cultivate gratitude, particularly when dealing with negative emotions or difficult circumstances. Recognizing and addressing these barriers is essential to developing a consistent gratitude practice.

Addressing Negative Emotions

Negative emotions, such as anger, sadness, and resentment, can make it difficult to feel grateful. Acknowledge these emotions without judgment, and then consciously shift your focus to what you appreciate in your life.

Managing Expectations

Unrealistic expectations can hinder your ability to feel grateful. Adjust your expectations to be more realistic and appreciate the good things that you do have, rather than focusing on what is lacking.

  • Acknowledge Feelings: Validate negative emotions before trying to feel grateful.
  • Practice Self-Compassion: Be kind to yourself when you struggle to feel grateful.
  • Reframe Expectations: Adjust your perspective to appreciate what you have.

Overcoming barriers to gratitude requires self-awareness and conscious effort. By addressing negative emotions, managing expectations, and practicing self-compassion, you can cultivate a more grateful attitude, even in challenging circumstances.

Key Point Brief Description
✍️ Start a Journal Regularly write down things you’re thankful for to shift your focus to positive aspects.
🗣️ Express Thanks Verbalize or write notes of gratitude to others, strengthening relationships.
🧘‍♀️ Practice Mindfulness Combine mindfulness with gratitude to deepen appreciation for the present moment.
💪 Persevere Don’t give up, even in difficult times. There are always things to be grateful for.

Frequently Asked Questions

Why is gratitude important for well-being?

Gratitude fosters positive emotions, promotes better physical health, and strengthens relationships. It shifts focus from negativity, enhancing overall life satisfaction and resilience to stress.

How often should I practice gratitude?

Daily practice is ideal for maximizing benefits. Even a few minutes each day significantly enhances well-being. Consistency is key to experiencing long-term positive effects.

What if I’m struggling to feel grateful?

Start small by identifying simple things you appreciate. Be patient and kind to yourself. Focus on small blessings, and over time, your sense of gratitude will grow.

Can gratitude improve my relationships?

Yes, expressing gratitude strengthens bonds. Acknowledging others’ contributions fosters connection and appreciation, leading to more fulfilling and supportive relationships.

How does mindfulness enhance gratitude?

Mindfulness increases awareness of positive moments, allowing you to savor them fully. This deeper appreciation amplifies feelings of gratitude, promoting a more positive mindset.

Conclusion

Incorporating gratitude into your daily life is a simple yet powerful way to boost your overall well-being. By starting a gratitude journal, expressing thanks to others, and practicing mindfulness, you can cultivate a more positive and appreciative outlook on life. Embrace the power of gratitude and unlock a happier, healthier you.

Eduarda

Eduarda Moura has a degree in Journalism and a postgraduate degree in Digital Media. With experience as a copywriter, Eduarda strives to research and produce informative content, bringing clear and precise information to the reader.

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has-post-thumbnail hentry category-personal-growth"> <div class="container"> <div class="row"> <div class="col-md-8 col-lg-8 mx-auto"> <div class="section section-featured js-section-featured"> <div class="card card-featured card-top m-0"> <div class="card-body"> <h1 class="card-title">Discover the Power of Gratitude: Boost Well-Being by 20%</h1> <div class="card-text"></div> <div class="card-author"> <p>By: <b>Eduarda</b> on August 2, 2024 </p> </div> </div> <div class="card-preview mt-8"> <img class="card-pic" src="https://zenwavehealth.com/wp-content/uploads/2025/08/zenwavehealth.com_4_1754413738_f330a8e6_cover.jpg" alt="Discover the Power of Gratitude: Boost Well-Being by 20%" /> </div> </div> </div> <div class="section section-content"> <div class="center"> <div class="content"> <p class="summarization"><strong>Discover the Power of Gratitude: Proven Techniques to Improve Your Well-being by 20%</strong> by incorporating gratitude practices into your daily life, such as keeping a gratitude journal, expressing appreciation to others, and practicing mindfulness to enhance overall psychological well-being.</p> <p><!-- Título Principal SEO: Unlock Happiness: Gratitude Techniques for a Better You --></p> <p>Unlock a happier, healthier you. <strong>Discover the Power of Gratitude: Proven Techniques to Improve Your Well-being by 20%</strong> through simple, yet profound practices. Learn how cultivating thankfulness can transform your life.</p> <p></p> <h2>Understanding the Science of Gratitude</h2> <p>Gratitude, more than just a polite expression, is a powerful emotion that can significantly impact well-being. Understanding the science behind gratitude helps to appreciate its profound effects on our mental and physical health.</p> <h3>The Neurological Basis of Gratitude</h3> <p>Gratitude activates specific regions in the brain associated with positive emotions. Research shows that regularly practicing gratitude can lead to long-term changes in these neural pathways.</p> <h3>Gratitude and Neurotransmitters</h3> <p>Studies have found that gratitude is linked to the release of neurotransmitters like dopamine and serotonin, which are responsible for feelings of happiness and contentment. By regularly acknowledging what we&#8217;re grateful for, we can boost these neurotransmitters, promoting a more positive mood.</p> <ul> <li><strong>Dopamine:</strong> Associated with pleasure and reward, enhancing motivation and satisfaction.</li> <li><strong>Serotonin:</strong> Regulates mood, promoting feelings of well-being and reducing anxiety.</li> <li><strong>Oxytocin:</strong> Fosters feelings of connection and trust, strengthening relationships.</li> </ul> <p>Practicing gratitude can alter brain function, leading to enhanced emotional well-being and increased resilience to stress. Recognizing and appreciating the good things in life makes us more attuned to positive experiences, fostering a happier and more contented outlook.</p> <h2>Starting a Gratitude Journal</h2> <div class="video-container" style="position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; margin-bottom: 20px;"> <iframe style="position: absolute; top: 0; left: 0; width: 100%; height: 100%;" width="560" height="315" src="https://www.youtube.com/embed/6fg0e67TLpc" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen><br /> </iframe> </div> <p>One of the most effective ways to cultivate gratitude is by starting and maintaining a gratitude journal. This practice involves regularly writing down things you are thankful for, which can shift your focus from negative thoughts to positive aspects of your life.</p> <p><img decoding="async" src="https://zenwavehealth.com/wp-content/uploads/2025/08/zenwavehealth.com_4_1754413738_f330a8e6_internal_1.jpg" alt="A close-up shot of a person's hands writing in a beautifully decorated journal with the words "Gratitude Journal" on the cover. The background includes soft, natural light and a few inspirational objects like a small plant and a pen." class="aligncenter size-large"/></p> <h3>Choosing the Right Journal</h3> <p>The type of journal you choose is a personal preference. Some people prefer a simple notebook, while others opt for journals with prompts and guided questions. The most important thing is to select a journal that you find appealing and easy to use.</p> <h3>When and What to Write</h3> <p>Consistency is key to experiencing the benefits of a gratitude journal. Set aside a few minutes each day to reflect on what you&#8217;re grateful for. Write about specific events, people, or things that bring you joy. Even on challenging days, try to find something positive to acknowledge.</p> <ul> <li><strong>Morning:</strong> Start your day by listing things you&#8217;re grateful for to set a positive tone.</li> <li><strong>Evening:</strong> Reflect on the day and record the moments you appreciated before going to bed.</li> <li><strong>Specifics:</strong> Focus on detailed aspects of your life to deepen your sense of thankfulness.</li> </ul> <p>Starting a gratitude journal can be a transformative practice. By consistently acknowledging and reflecting on the positive aspects of your life, you can cultivate a more grateful attitude and experience enhanced well-being.</p> <h2>Expressing Gratitude to Others</h2> <p>Expressing gratitude to others is a powerful way to strengthen relationships and boost your own happiness. It’s not just about saying &#8220;thank you,&#8221; but about genuinely acknowledging and appreciating the people in your life.</p> <h3>Verbal Appreciation</h3> <p>Expressing gratitude verbally can be as simple as telling someone how much you appreciate their help or kindness. Be specific about what you are thankful for, and let them know the impact their actions had on you.</p> <h3>Written Notes of Gratitude</h3> <p>A handwritten thank-you note is a thoughtful and personal way to express gratitude. Take the time to write a heartfelt message that conveys your appreciation. This can be especially meaningful for those who appreciate tangible gestures.</p> <p><img decoding="async" src="https://zenwavehealth.com/wp-content/uploads/2025/08/zenwavehealth.com_4_1754413738_f330a8e6_internal_2.jpg" alt="A person handing a thank-you card to another person. The card has a simple yet elegant design, and the setting is a cozy, warmly lit room, suggesting thoughtfulness and personal connection." class="aligncenter size-large"/></p> <ul> <li><strong>Be Specific:</strong> Detail what you appreciate about their actions or qualities.</li> <li><strong>Be Genuine:</strong> Ensure your words reflect your true feelings of gratitude.</li> <li><strong>Be Timely:</strong> Express your gratitude as soon as possible after the act of kindness.</li> </ul> <p>Expressing gratitude to others strengthens relationships and fosters a positive social environment. It can also improve your own well-being by increasing feelings of happiness and connection. Acknowledging and appreciating the contributions of others is a rewarding practice for all involved.</p> <h2>Mindfulness and Gratitude</h2> <p>Combining mindfulness with gratitude can deepen your appreciation for the present moment and enhance your overall well-being. Mindfulness involves paying attention to your thoughts and feelings without judgment, allowing you to savor the positive aspects of your life.</p> <h3>Mindful Gratitude Exercises</h3> <p>Incorporate gratitude into your daily mindfulness practice. Take a few moments each day to focus on the things you are thankful for. Pay attention to the sensations, emotions, and thoughts that arise as you reflect on these positive aspects.</p> <h3>Savoring Moments of Gratitude</h3> <p>When you experience something positive, take the time to savor the moment fully. Pay attention to the details, engage your senses, and allow yourself to feel the gratitude deeply. This can amplify the positive effects of the experience.</p> <ul> <li><strong>Gratitude Meditation:</strong> Focus on feelings of thankfulness during meditation to enhance positivity.</li> <li><strong>Daily Reflection:</strong> Take time each day to mindfully reflect on things you appreciate.</li> <li><strong>Sensory Awareness:</strong> Engage your senses to fully appreciate positive experiences.</li> </ul> <p>Practicing mindfulness and gratitude together allows you to fully appreciate the present moment and cultivate a deeper sense of thankfulness. By focusing on the positive aspects of your life and engaging your senses, you can enhance your well-being and foster a more appreciative outlook.</p> <h2>Gratitude in Challenging Times</h2> <p>Practicing gratitude during challenging times can be particularly beneficial. It can help you maintain a positive perspective and build resilience in the face of adversity. Focusing on what you are thankful for can shift your focus away from difficulties and promote emotional well-being.</p> <h3>Finding Gratitude Amidst Difficulty</h3> <p>Even during difficult times, there are always things to be grateful for. Look for small blessings, acts of kindness, or moments of beauty that you can appreciate. Focusing on these positive aspects can provide comfort and hope.</p> <h3>Reframing Negative Thoughts</h3> <p>Gratitude can help you reframe negative thoughts by shifting your focus to positive aspects of your life. By acknowledging what you are thankful for, you can create a more balanced perspective and reduce the impact of negative emotions.</p> <ul> <li><strong>Identify Positives:</strong> Actively seek out good things, even in challenging situations.</li> <li><strong>Challenge Negativity:</strong> Use gratitude to counteract negative thinking patterns.</li> <li><strong>Focus on Strength:</strong> Recognize your resilience and ability to overcome difficulties.</li> </ul> <p>Practicing gratitude during challenging times is a powerful tool for maintaining emotional well-being and building resilience. By focusing on the positive aspects of your life, you can reframe negative thoughts and cultivate a more hopeful outlook.</p> <h2>Overcoming Barriers to Gratitude</h2> <p>Sometimes, it can be challenging to cultivate gratitude, particularly when dealing with negative emotions or difficult circumstances. Recognizing and addressing these barriers is essential to developing a consistent gratitude practice.</p> <h3>Addressing Negative Emotions</h3> <p>Negative emotions, such as anger, sadness, and resentment, can make it difficult to feel grateful. Acknowledge these emotions without judgment, and then consciously shift your focus to what you appreciate in your life.</p> <h3>Managing Expectations</h3> <p>Unrealistic expectations can hinder your ability to feel grateful. Adjust your expectations to be more realistic and appreciate the good things that you do have, rather than focusing on what is lacking.</p> <ul> <li><strong>Acknowledge Feelings:</strong> Validate negative emotions before trying to feel grateful.</li> <li><strong>Practice Self-Compassion:</strong> Be kind to yourself when you struggle to feel grateful.</li> <li><strong>Reframe Expectations:</strong> Adjust your perspective to appreciate what you have.</li> </ul> <p>Overcoming barriers to gratitude requires self-awareness and conscious effort. By addressing negative emotions, managing expectations, and practicing self-compassion, you can cultivate a more grateful attitude, even in challenging circumstances.</p> <p><!-- Início da área da tabela minimalista --></p> <div style="text-align: center; margin-bottom: 20px; margin-top: 20px;"> <!-- Tabela principal --></p> <table style="border-collapse: collapse; margin: 0 auto; display: inline-table; border: 1px solid #000000; font-family: Arial, sans-serif; font-size: 14px;"> <!-- Cabeçalho da Tabela --></p> <thead> <tr style="background-color: #000000; color: white;"> <th style="text-align: center; width: 30%; border: 1px solid #000000; padding: 8px;">Key Point</th> <th style="border: 1px solid #000000; padding: 8px; text-align: center;">Brief Description</th> </tr> </thead> <p> <!-- Corpo da Tabela --></p> <tbody> <!-- Linha 1 --></p> <tr style="border-bottom: 1px solid #000000; background-color: #f9f9f9;"> <td style="font-weight: bold; text-align: center; border: 1px solid #000000; padding: 8px;">✍️ Start a Journal</td> <td style="border: 1px solid #000000; padding: 8px;">Regularly write down things you&#8217;re thankful for to shift your focus to positive aspects.</td> </tr> <p> <!-- Linha 2 --></p> <tr style="border-bottom: 1px solid #000000;"> <td style="font-weight: bold; text-align: center; border: 1px solid #000000; padding: 8px;">🗣️ Express Thanks</td> <td style="border: 1px solid #000000; padding: 8px;">Verbalize or write notes of gratitude to others, strengthening relationships.</td> </tr> <p> <!-- Linha 3 --></p> <tr style="border-bottom: 1px solid #000000; background-color: #f9f9f9;"> <td style="font-weight: bold; text-align: center; border: 1px solid #000000; padding: 8px;">🧘‍♀️ Practice Mindfulness</td> <td style="border: 1px solid #000000; padding: 8px;">Combine mindfulness with gratitude to deepen appreciation for the present moment.</td> </tr> <p> <!-- Linha 4 (Opcional, se necessário para o tópico 'Discover the Power of Gratitude: Proven Techniques to Improve Your Well-being by 20%') --></p> <tr style="background-color: #ffffff;"> <td style="font-weight: bold; text-align: center; border: 1px solid #000000; padding: 8px;">💪 Persevere</td> <td style="border: 1px solid #000000; padding: 8px;">Don&#8217;t give up, even in difficult times. There are always things to be grateful for.</td> </tr> </tbody> </table> </div> <p><!-- Fim da tabela minimalista --></p> <h2>Frequently Asked Questions</h2> <p><!-- FAQ Item 1 --></p> <div class="faq-item"> <div class="faq-question">Why is gratitude important for well-being?<br /> <span class="arrow">▼</span></div> <div id="faq-answer-1" class="faq-answer"> <p>Gratitude fosters positive emotions, promotes better physical health, and strengthens relationships. It shifts focus from negativity, enhancing overall life satisfaction and resilience to stress.</p> </div> </div> <p><!-- FAQ Item 2 --></p> <div class="faq-item"> <div class="faq-question">How often should I practice gratitude?<br /> <span class="arrow">▼</span></div> <div id="faq-answer-2" class="faq-answer"> <p>Daily practice is ideal for maximizing benefits. Even a few minutes each day significantly enhances well-being. Consistency is key to experiencing long-term positive effects.</p> </div> </div> <p><!-- FAQ Item 3 --></p> <div class="faq-item"> <div class="faq-question">What if I&#8217;m struggling to feel grateful?<br /> <span class="arrow">▼</span></div> <div id="faq-answer-3" class="faq-answer"> <p>Start small by identifying simple things you appreciate. Be patient and kind to yourself. Focus on small blessings, and over time, your sense of gratitude will grow.</p> </div> </div> <p><!-- FAQ Item 4 --></p> <div class="faq-item"> <div class="faq-question">Can gratitude improve my relationships?<br /> <span class="arrow">▼</span></div> <div id="faq-answer-4" class="faq-answer"> <p>Yes, expressing gratitude strengthens bonds. Acknowledging others&#8217; contributions fosters connection and appreciation, leading to more fulfilling and supportive relationships.</p> </div> </div> <p><!-- FAQ Item 5 --></p> <div class="faq-item"> <div class="faq-question">How does mindfulness enhance gratitude?<br /> <span class="arrow">▼</span></div> <div id="faq-answer-5" class="faq-answer"> <p>Mindfulness increases awareness of positive moments, allowing you to savor them fully. This deeper appreciation amplifies feelings of gratitude, promoting a more positive mindset.</p> </div> </div> <h2>Conclusion</h2> <p>Incorporating gratitude into your daily life is a simple yet powerful way to boost your overall well-being. By starting a gratitude journal, expressing thanks to others, and practicing mindfulness, you can cultivate a more positive and appreciative outlook on life. Embrace the power of gratitude and unlock a happier, healthier you.</p> <p><!-- Início da área do botão --></p> <div style="text-align: center;"><a href="/category/personal-growth" style="background-color: #000000; color: white; border: 1px solid #000000; cursor: pointer; padding: 8px 16px; border-radius: 8px; display: inline-block; margin: 0 auto; text-align: center; white-space: nowrap; transition: background-color 0.3s ease; text-decoration: none;">Read more content</a></div> <p><!-- Fim da área do botão --></p> </div> </div> </div> <div class="author-bio-section"> <div class="author-avatar"> <img alt='' src='https://secure.gravatar.com/avatar/a2eaac9b481483308291ee2c206c03409253314b967b0d30489308620510c286?s=80&#038;d=mm&#038;r=g' srcset='https://secure.gravatar.com/avatar/a2eaac9b481483308291ee2c206c03409253314b967b0d30489308620510c286?s=160&#038;d=mm&#038;r=g 2x' class='avatar avatar-80 photo' height='80' width='80' decoding='async'/> </div> <div class="author-info"> <h3 class="author-name">Eduarda</h3> <p class="author-description">Eduarda Moura has a degree in Journalism and a postgraduate degree in Digital Media. 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